CASE STUDY
Building a corporate wellbeing programme that delivered real results
A corporate wellbeing and fitness business had the expertise to run workplace health programmes, but needed support shaping a compelling offer and delivering it for a major regional employer. Chikara Consulting worked with the business to develop and deliver a corporate wellbeing programme for one of its biggest clients.
The challenge
The business had strong technical expertise in fitness and wellbeing, but pitching and delivering a structured programme for a large, multi-site employer was a different challenge to running individual sessions. The client needed a programme that could flex across departments and locations, with clear outcomes it could report back to its own leadership.
There was pressure to get the offer right first time: a large client relationship was on the line, and a generic fitness package would not have met the client's expectations for a genuine corporate wellbeing partnership.
THE APPROACH
Shaping a programme built around the client's needs
✓ Reviewed the client's workforce needs and existing wellbeing provision
✓ Designed a flexible programme that could run across multiple sites
✓ Built a clear pricing and delivery structure for a corporate contract
✓ Agreed measurable outcomes the client could report to its leadership
✓ Planned staffing and scheduling to deliver consistently at scale
✓ Developed onboarding materials to drive employee engagement
✓ Set up regular check-ins to track engagement and results
✓ Built a case for renewing and expanding the contract
THE OUTCOME
A programme that delivered measurable results
Contract secured
Won the opportunity to deliver a corporate wellbeing programme for a major regional employer.
Strong engagement
Achieved high employee take-up across departments and multiple sites.
Contract renewed
Built a strong enough case on results to secure a renewed and expanded contract.
FACING A SIMILAR CHALLENGE?
Could your business benefit from a similar approach?
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